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Muck Family Foundation:

Freedom of Expression Study

Turning student insights into actionable strategies to create a strengthen the College of Business

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What I Was Asked to Solve

The Muck Family Foundation partnered with Ohio University's Center for Consumer Research and Analytics to determine how freedom of expression is experienced in the College of Business. The team identified what made students comfortable participating in class and what did not.

Skills Demonstrated

Survey Design

(Qualtrics)

Data Storytelling

Statistical Analysis

Qualitative Interview Coding

Client Presentation

How We Approached the Problem

1

Research Design

Research Design & Data Collection

  •  Created a quantitative survey in Qualtrics (N=197)

  • Conducted 23 in depth interviews across COB majors

  • Built a 2x2x2 experiment to test classroom scenarios

My Personal Contributions 

Survey Question Design, One on One in depth interview, and 2x2x2 experiment creation

2

Qualitative Work

Research Design & Data Collection

  • Reviewed survey, interview, and experiment data

  • Identified patterns across different classroom scenario

  • Connected qualitative perspectives to quantitative trends

My Personal Contributions 

​Running analyses and translating statistical outputs into insights

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3

Analysis

Insights & Recommendations 

  • Identified key drivers of student comfort and participation

  • Prioritized findings based on impact and feasibility

  • Developed recommendations for faculty, classrooms, and policy

My Personal Contributions 

​Translate findings into client-ready insights and recommendation framing

Key Insights I Helped Uncover

The Importance of Environment

Students consistently felt more comfortable sharing ideas in smaller more interactive classroom settings.

 

Why this Matters:

Engagement is influenced by space just as much as curriculum

Peers Dynamics Create the Most Pressure

While faculty were generally seen as supportive students felt the greatest social pressures from fellow students.

 

Why this Matters:

Freedom of Expression is influenced by student culture as much as institutional policy

Teaching Style Over Policy

Students responded more positively to professors who were approachable and engaging early on.

 

 

Why this Matters:

Faculty Behavior can meaningfully impact student voice and engagement 

Familiarity Encourages Openness

Students are more willing to participate when they had prior experience with faculty and classmates

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Why this Matters:

Repeated interaction builds trust, trust builds participation 

Recommendations

Encourage Openness Early

Encourage instructors to clearly communicate early in the semester that diverse perspectives are welcome and valued. Establishing a respectful tone increases student willingness to participate.

Design Classrooms Meaningfully 

When possible, prioritize flexible classroom layouts that promote interaction, such as circular tables or discussion-oriented setups.
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Foster Familiarity

Encourage students to move through curriculum together as familiarity with classmates and instructors increase participation.
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Through this project, I strengthened my ability to work with mixed-methods research, analyze data, collaborate effectively on teams, and present to high level executives.

What I Learned From this Project

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